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Third Generation Family Business

Full service jewelry store specializing in custom design, engagement rings and wedding bands. Full selection of gold, silver, gemstone, diamond and personalized jewelry. 

Owned and operated by third generation jeweler Brittany Jones Lonthair, GIA Diamonds Graduate.

Offering several designer lines including: ANIA HAIE, Officina Bernardi, Intuitions, Mommy Chic, Forever Elegant, Ever&Ever, Bulova & Caravelle Watches.

Gift Cards Available

Third generation family owned & operated business. Established in 1928. Accredited A+ rating with the Better Business Bureau.

We are proud to be Rochester’s full service jeweler. Offering an in-house repair shop for all of your jewelry repair needs. Many small repairs may be done while you wait- like clasp replacements, earring back replacement, watch battery change or link adjustment.

Complimentary cleaning & inspection while you shop.

On the spot estimates for repairs. Standard 1-week turn around on most repairs. One Day Express Service Available.

In-House appraisals for insurance, estates, bankruptcy or cash. Appointments required. Complimentary evaluation to help you determine what kind of appraisal you need.